{"id":13335,"date":"2019-04-05T06:00:32","date_gmt":"2019-04-05T10:00:32","guid":{"rendered":"https:\/\/www.gravityforms.com\/?p=13335"},"modified":"2019-12-11T04:19:31","modified_gmt":"2019-12-11T09:19:31","slug":"heres-how-to-accept-donations-through-your-wordpress-site","status":"publish","type":"post","link":"https:\/\/www.gravityforms.com\/blog\/heres-how-to-accept-donations-through-your-wordpress-site\/","title":{"rendered":"Here&#8217;s How to Accept Donations Through Your WordPress Site with Gravity Forms"},"content":{"rendered":"<p><img loading=\"lazy\" class=\"alignnone size-full wp-image-13339\" src=\"https:\/\/www.gravityforms.com\/wp-content\/uploads\/2019\/03\/FEATURED-Heres-How-to-Accept-Donations-Through-Your-WordPress-Site.jpeg\" alt=\"Online donations\" width=\"2520\" height=\"1046\" srcset=\"https:\/\/www.gravityforms.com\/wp-content\/uploads\/2019\/03\/FEATURED-Heres-How-to-Accept-Donations-Through-Your-WordPress-Site.jpeg 2520w, https:\/\/www.gravityforms.com\/wp-content\/uploads\/2019\/03\/FEATURED-Heres-How-to-Accept-Donations-Through-Your-WordPress-Site-300x125.jpeg 300w, https:\/\/www.gravityforms.com\/wp-content\/uploads\/2019\/03\/FEATURED-Heres-How-to-Accept-Donations-Through-Your-WordPress-Site-768x319.jpeg 768w, https:\/\/www.gravityforms.com\/wp-content\/uploads\/2019\/03\/FEATURED-Heres-How-to-Accept-Donations-Through-Your-WordPress-Site-1024x425.jpeg 1024w, https:\/\/www.gravityforms.com\/wp-content\/uploads\/2019\/03\/FEATURED-Heres-How-to-Accept-Donations-Through-Your-WordPress-Site-145x60.jpeg 145w\" sizes=\"(max-width: 2520px) 100vw, 2520px\" \/><\/p>\n<p><span style=\"font-weight: 400\">If you\u2019re a charity or nonprofit, you know that every little bit counts. Every dollar is another tool to impact your cause. So you surely want to accept donations through your website.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Taking donations online opens your organization to a massive audience. Anyone can send a donation whenever they want, whether they\u2019re on your donor list or attend one of your events. <\/span><\/p>\n<p><span style=\"font-weight: 400\">In fact, a donation form on your website opens more opportunities to market your organization on the web. The donation page is somewhere you can send your social media followers and email subscribers. <\/span><\/p>\n<p><span style=\"font-weight: 400\">You could slap a PayPal donate button on your website, but that locks you into PayPal\u2019s platform. Besides, they don\u2019t give you many customization options. <\/span><\/p>\n<p><span style=\"font-weight: 400\">With Gravity Forms, however, you can create a clean, customizable, high-converting donation form that accepts money <\/span><i><span style=\"font-weight: 400\">and<\/span><\/i><span style=\"font-weight: 400\"> captures all of those valuable leads. (After all, each donor is a source of future donations!)<\/span><\/p>\n<p><!--more--><\/p>\n<p><span style=\"font-weight: 400\">Ready to learn how? Let\u2019s dive in!<\/span><\/p>\n<p>[content_upgrade cu_id=&#8221;13336&#8243; preload=&#8221;1&#8243;]Before you start accepting donations through your website, make sure your donation form and page follow these best practices.[content_upgrade_button]Click Here[\/content_upgrade_button][\/content_upgrade]<\/p>\n<h2>Step 1: Create a Gravity Form<\/h2>\n<p>The first thing you\u2019ll need is a new form!<\/p>\n<p>If you haven\u2019t already, install Gravity Forms to your WordPress dashboard. If you need help with that, read our <a href=\"https:\/\/docs.www.gravityforms.com\/getting-started\/\" target=\"_blank\" rel=\"noopener noreferrer\">Getting Started Guide<\/a> documentation .<\/p>\n<p><span style=\"font-weight: 400\">Create a new form by clicking <\/span><b>New Form<\/b><span style=\"font-weight: 400\"> under <\/span><b>Forms<\/b><span style=\"font-weight: 400\"> on the left side of your dashboard. Give it a name that distinguishes it from your other forms. Use something like \u201cDonation Form.\u201d (If you\u2019re new to Gravity Forms, <\/span><a href=\"https:\/\/www.gravityforms.com\/create-form-wordpress\/\"><span style=\"font-weight: 400\">here is our guide on creating new forms<\/span><\/a><span style=\"font-weight: 400\">.)<\/span><\/p>\n<h2>Step 2: Build Your Form<\/h2>\n<p>Like most forms, slimmer is better. Limit the fields on your form to only the ones you need to achieve the form\u2019s purpose.<\/p>\n<p>In the case of a donation form, you probably don\u2019t need more than the donor\u2019s name, email address, and donation amount. It\u2019s safe to ask a few more questions if you think they are necessary but don&#8217;t get carried away. Limit yourself to no more than six fields.<\/p>\n<p>The most important field on your donation form is the donation amount. Create this form using the <strong>Product<\/strong> field under the <strong>Pricing Fields<\/strong> tab. Click and drag it into your form.<\/p>\n<p><img loading=\"lazy\" class=\"alignnone size-full wp-image-13343\" src=\"https:\/\/www.gravityforms.com\/wp-content\/uploads\/2019\/03\/product-field.png\" alt=\"Online donations\" width=\"300\" height=\"411\" srcset=\"https:\/\/www.gravityforms.com\/wp-content\/uploads\/2019\/03\/product-field.png 300w, https:\/\/www.gravityforms.com\/wp-content\/uploads\/2019\/03\/product-field-219x300.png 219w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/p>\n<p>Next, customize the product field.<\/p>\n<p>Give it a name that clearly identifies the field, such as \u201cDonation Amount,\u201d and a description that gives donors instructions to use the field, such as \u201cChoose how much you would like to donate.\u201d<\/p>\n<p>Under <strong>Field Type<\/strong>, change the option from <strong>Single Product<\/strong> to either <strong>Drop Down<\/strong> or <strong>Radio Buttons<\/strong>.<\/p>\n<p>Under <strong>Choices<\/strong>, create labels and a few options for donation amounts.<\/p>\n<p>Finally, make sure to check the field as <strong>Required<\/strong> at the bottom.<\/p>\n<p><img loading=\"lazy\" class=\"alignnone size-full wp-image-13349\" src=\"https:\/\/www.gravityforms.com\/wp-content\/uploads\/2019\/04\/user-required-donation.png\" alt=\"Online donations\" width=\"517\" height=\"843\" srcset=\"https:\/\/www.gravityforms.com\/wp-content\/uploads\/2019\/04\/user-required-donation.png 517w, https:\/\/www.gravityforms.com\/wp-content\/uploads\/2019\/04\/user-required-donation-184x300.png 184w\" sizes=\"(max-width: 517px) 100vw, 517px\" \/><\/p>\n<p>What if your donors don\u2019t want to donate any of your recommended amounts? It\u2019s smart to give them an option to add their own value.<\/p>\n<p>Add another choice to your product field. Call it something like \u201cOther Amount.\u201d It should look like this.<\/p>\n<p><a href=\"https:\/\/www.gravityforms.com\/wp-content\/uploads\/2019\/04\/donation-amounts.png\"><img loading=\"lazy\" src=\"https:\/\/www.gravityforms.com\/wp-content\/uploads\/2019\/04\/donation-amounts.png\" alt=\"Online donations\" width=\"516\" height=\"818\" class=\"alignnone size-full wp-image-14219\" srcset=\"https:\/\/www.gravityforms.com\/wp-content\/uploads\/2019\/04\/donation-amounts.png 516w, https:\/\/www.gravityforms.com\/wp-content\/uploads\/2019\/04\/donation-amounts-189x300.png 189w\" sizes=\"(max-width: 516px) 100vw, 516px\" \/><\/a><\/p>\n<p>Then add a section <strong>Product Field<\/strong>. Give it a name and description. Set the <strong>Field Type<\/strong> as <strong>User Defined Price<\/strong>.<\/p>\n<p><img loading=\"lazy\" class=\"alignnone size-full wp-image-13345\" src=\"https:\/\/www.gravityforms.com\/wp-content\/uploads\/2019\/03\/user-defined-price.png\" alt=\"Online donations\" width=\"511\" height=\"577\" srcset=\"https:\/\/www.gravityforms.com\/wp-content\/uploads\/2019\/03\/user-defined-price.png 511w, https:\/\/www.gravityforms.com\/wp-content\/uploads\/2019\/03\/user-defined-price-266x300.png 266w\" sizes=\"(max-width: 511px) 100vw, 511px\" \/><\/p>\n<p><span style=\"font-weight: 400\">Now we need to set this field so it only appears if the donor selected \u201cOther Amount\u201d in the previous field. This is called conditional logic. <\/span><a href=\"https:\/\/www.gravityforms.com\/form-conditional-logic\/\"><span style=\"font-weight: 400\">Here\u2019s an article explaining how to use it<\/span><\/a><span style=\"font-weight: 400\">. <\/span><\/p>\n<p>On the <strong>Advanced<\/strong> tab, select the checkbox next to <strong>Enable Conditional Logic<\/strong>.<\/p>\n<p>Create a rule that reads as follows: \u201cShow this field if all of the following match: Donation Amount is Other.\u201d<\/p>\n<p><img loading=\"lazy\" class=\"alignnone size-full wp-image-13340\" src=\"https:\/\/www.gravityforms.com\/wp-content\/uploads\/2019\/03\/form-conditional-logic.png\" alt=\"Online donations\" width=\"512\" height=\"427\" srcset=\"https:\/\/www.gravityforms.com\/wp-content\/uploads\/2019\/03\/form-conditional-logic.png 512w, https:\/\/www.gravityforms.com\/wp-content\/uploads\/2019\/03\/form-conditional-logic-300x250.png 300w\" sizes=\"(max-width: 512px) 100vw, 512px\" \/><\/p>\n<p>Your final step is to add the <strong>Field Total<\/strong> field to the end of your form.<\/p>\n<p><img loading=\"lazy\" class=\"alignnone size-full wp-image-13344\" src=\"https:\/\/www.gravityforms.com\/wp-content\/uploads\/2019\/03\/total-field.png\" alt=\"Online donations\" width=\"294\" height=\"192\" \/><\/p>\n<p>Your donation form is complete!<\/p>\n<h2>Step 3: Embed the Form on a Page<\/h2>\n<p>Like every Gravity Form, you\u2019ll need to embed this one on a page.<\/p>\n<p>Open a WordPress page and add a <strong>Shortcode Block<\/strong>. Paste your Gravity Forms shortcode into the space provided.<\/p>\n<p><img loading=\"lazy\" class=\"alignnone size-full wp-image-13342\" src=\"https:\/\/www.gravityforms.com\/wp-content\/uploads\/2019\/03\/gravity-forms-shortcode.png\" alt=\"Online donations\" width=\"1281\" height=\"512\" srcset=\"https:\/\/www.gravityforms.com\/wp-content\/uploads\/2019\/03\/gravity-forms-shortcode.png 1281w, https:\/\/www.gravityforms.com\/wp-content\/uploads\/2019\/03\/gravity-forms-shortcode-300x120.png 300w, https:\/\/www.gravityforms.com\/wp-content\/uploads\/2019\/03\/gravity-forms-shortcode-768x307.png 768w, https:\/\/www.gravityforms.com\/wp-content\/uploads\/2019\/03\/gravity-forms-shortcode-1024x409.png 1024w\" sizes=\"(max-width: 1281px) 100vw, 1281px\" \/><\/p>\n<p>Gravity Forms shortcodes are based on the form\u2019s ID number. The format is straightforward:<\/p>\n<p><img loading=\"lazy\" class=\"alignnone size-full wp-image-13350\" src=\"https:\/\/www.gravityforms.com\/wp-content\/uploads\/2019\/04\/gravity-form-shortcode-syntax.png\" alt=\"Online donations\" width=\"444\" height=\"39\" srcset=\"https:\/\/www.gravityforms.com\/wp-content\/uploads\/2019\/04\/gravity-form-shortcode-syntax.png 444w, https:\/\/www.gravityforms.com\/wp-content\/uploads\/2019\/04\/gravity-form-shortcode-syntax-300x26.png 300w\" sizes=\"(max-width: 444px) 100vw, 444px\" \/><\/p>\n<p>Replace # with the ID number of your form. You can find this number on the form list page next to the form\u2019s title.<\/p>\n<p><img loading=\"lazy\" class=\"alignnone size-full wp-image-13341\" src=\"https:\/\/www.gravityforms.com\/wp-content\/uploads\/2019\/03\/form-IDs.png\" alt=\"Online donations\" width=\"905\" height=\"492\" srcset=\"https:\/\/www.gravityforms.com\/wp-content\/uploads\/2019\/03\/form-IDs.png 905w, https:\/\/www.gravityforms.com\/wp-content\/uploads\/2019\/03\/form-IDs-300x163.png 300w, https:\/\/www.gravityforms.com\/wp-content\/uploads\/2019\/03\/form-IDs-768x418.png 768w\" sizes=\"(max-width: 905px) 100vw, 905px\" \/><\/p>\n<p>You can also set the title and description to \u201ctrue\u201d if you want them displayed on the page above the form.<\/p>\n<p><span style=\"font-weight: 400\">Alternatively, you can use the Gravity Forms Gutenberg Block. Once you install this plugin, simply add the Gravity Forms block to your WordPress page like any other block. <\/span><a href=\"https:\/\/docs.www.gravityforms.com\/gravity-forms-gutenberg-block\/\" target=\"_blank\" rel=\"noopener noreferrer\">Read our documentation<\/a><span style=\"font-weight: 400\"> if you have any questions.<\/span><\/p>\n<p>Your form will look something like this (depending on your theme\u2019s styling):<\/p>\n<p><img loading=\"lazy\" class=\"alignnone size-full wp-image-13338\" src=\"https:\/\/www.gravityforms.com\/wp-content\/uploads\/2019\/03\/donation-form-on-page.gif\" alt=\"Online donations\" width=\"902\" height=\"740\" \/><\/p>\n<h2>Step 4: Integrate with Your Payment Processor<\/h2>\n<p>Now that your form is ready, it\u2019s time to link it with your payment processor so you can actually collect money.<\/p>\n<p>Gravity Forms integrates with several payment processors. You\u2019ll need to install the appropriate add-on.<\/p>\n<ul>\n<li><a href=\"https:\/\/www.gravityforms.com\/add-ons\/stripe\/\" target=\"_blank\" rel=\"noopener noreferrer\">Gravity Forms Stripe Add-On<\/a><\/li>\n<li><a href=\"https:\/\/www.gravityforms.com\/add-ons\/paypal\/\" target=\"_blank\" rel=\"noopener noreferrer\">Gravity Forms PayPal Payments Standard Add-On<\/a><\/li>\n<li><a href=\"https:\/\/www.gravityforms.com\/add-ons\/paypal-payments-pro\/\" target=\"_blank\" rel=\"noopener noreferrer\">Gravity Forms PayPal Payments Pro Add-On<\/a><\/li>\n<li><a href=\"https:\/\/www.gravityforms.com\/add-ons\/authorize-net\/\" target=\"_blank\" rel=\"noopener noreferrer\">Gravity Forms Authorize.Net Add-On<\/a><\/li>\n<\/ul>\n<p>Most of our users rely on Stripe and Paypal payments to process all of their transactions in their WordPress forms. All of your visitors can feel that their information is secure when they see your form relies on the brand name and reliance that Stripe and Paypal are well known for. Another option is our Authorize.net add-on, it is extremely versatile. Most third-party banks, payment processors, and merchant accounts can connect through it.<\/p>\n<p>Each payment add-on has unique configuration steps. Follow the documentation instructions for each add-on to complete the setup.<\/p>\n<p>Your final step is to return to the form editor (where you made the donation from originally) and add a final field to the bottom. Under <strong>Pricing Fields<\/strong>, adds the <strong>Credit Card<\/strong> field.<\/p>\n<p><img loading=\"lazy\" class=\"alignnone size-full wp-image-13347\" src=\"https:\/\/www.gravityforms.com\/wp-content\/uploads\/2019\/03\/credit-card-field.png\" alt=\"Online donations\" width=\"515\" height=\"394\" srcset=\"https:\/\/www.gravityforms.com\/wp-content\/uploads\/2019\/03\/credit-card-field.png 515w, https:\/\/www.gravityforms.com\/wp-content\/uploads\/2019\/03\/credit-card-field-300x230.png 300w\" sizes=\"(max-width: 515px) 100vw, 515px\" \/><\/p>\n<h2>Where to Place Donation Forms<\/h2>\n<p>Ideally, your donation form should be all over your website. Every page is a chance to convert a web visitor into a donor.<\/p>\n<p>It\u2019s considered best practice to place a donation button on every single page, usually in the header. Use a bright color so your call-to-action stands out.<\/p>\n<p>Here are four critical places to embed your donation form.<\/p>\n<h3>1. Beneath Your Blog Posts<\/h3>\n<p>If you create blog content, you\u2019ll want to include your donation form at the bottom of each post. Since blog content is a common way for people to learn about your organization for the first time, you\u2019ll want to prompt them with a donation opportunity.<\/p>\n<h3>2. On Your Sidebar<\/h3>\n<p>Sidebar donation forms are great to keep your form visible at all times, right alongside the content of every page. For an added benefit, make your sidebar sticky so it stays visible when the user scrolls up and down the page.<\/p>\n<h3>3. Lightbox \/ Overlay<\/h3>\n<p>A lightbox or overlay is a popup that appears when a user presses a button or after a certain period of time. These are useful because they force the user\u2019s attention. Yes, they annoy some users, but there\u2019s no doubt that they work.<\/p>\n<h3>4. Dedicated Landing Page<\/h3>\n<p>Even if your entire site is dedicated to collecting donations, it\u2019s important to have a clean landing page that makes your entire argument in one place. It should have a clear headline, body copy, testimonials, and your donation form.<\/p>\n<p>What\u2019s nice about a landing page is that you can duplicate it and make basic changes for different audiences. For instance, you might change the copy and suggested donation amounts for different segments of your donor list.<\/p>\n<h2>Test Your Donation Form<\/h2>\n<p><span style=\"font-weight: 400\">Now that you know how to accept donations through your website with Gravity Forms, make sure to experiment with fields, design, and placement. Little changes can lead to big conversions. <\/span><\/p>\n<p><span style=\"font-weight: 400\">If you&#8217;re a current Gravity Forms user, we hope you found this guide helpful. If you don&#8217;t already use Gravity Forms, we have a few different license plans that feature integrations with the various payment services described in this article. You can find a comparison of the plans and pricing <\/span><a href=\"https:\/\/www.gravityforms.com\/pricing\/\"><span style=\"font-weight: 400\">here<\/span><\/a><span style=\"font-weight: 400\">.<\/span><\/p>\n<p>If you&#8217;re still not sure what plan best fits your needs, you can refer to our add-on page to compare the plans and avaialble integrations.<\/p>\n<p><a class=\"info_button\" href=\"https:\/\/www.gravityforms.com\/add-ons\" target=\"_blank\" rel=\"noopener noreferrer\"> View our complete list of Add-Ons<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Taking donations through a website is an excellent way to raise funds \u2013 and with Gravity Forms, it\u2019s not as hard to set up as you may think.<\/p>\n","protected":false},"author":215519,"featured_media":13339,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[6339,2009,2100,2023],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v17.2 (Yoast SEO v17.2) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<meta name=\"description\" content=\"Now you can accept online donations on your website and raise funds using Gravity Forms. 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